Why did the jury elect him?

Until then, it was known that water decreased the protection of sunscreens . With the unprecedented WetForce technology, it's the opposite. In contact with fresh or salt water, this formula has a filtering capacity of 10%.

The words of the jury

"The idea of ​​genius! UV protection is enhanced by water. Not only do we bathe, we perspire, but far from being betrayed by its sunscreen, it has the good idea to make a wall even more effective against UV. "

"Real solar 3.0. "

"No, but this technology! It's a real tour de force. Bravo, congratulations! "

"A great innovation that turns water, the public n ° 1 sunscreen, into a protective ally of the skin: a crazy concept that becomes reality. "

"For the first time, wet force technology enhances sun protection in contact with water. A good reason to float in the sea all the holy day ... "

"The best cosmetic idea of ​​the year or how to make us feel safe from swimming"

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