Damien Binois is one of the first French to storm the acai . After a final year of studies in Brazil and a final dissertation on acai , this graduate of HEC and passionate about gastronomy, founded in 2012 the brand Nossa . Juices and sorbets bios in acai are sold behind this expression of surprise 100% Brazilian, since 2014. Focus on this fruit full of energy.

The acai staple tribes Amazonian

Acai is a berry that looks like a big blueberry . To grow, this fruit needs a lot of heat , sun and water . It is found only in the Amazon , near rivers and tributaries of the Amazon River, directly on trees, such as dates . With cassava , rice and red beans , acai is a staple of the Amazonian tribes.

Wild fruit par excellence, only 5% of acai production comes from plantations. Its nature makes it particularly complex to eat: the acai berry core accounts for 90% of the fruit . It is therefore necessary to scrape the flesh of acai berries to extract the pulp. A large amount of fruit is necessary to enjoy its virtues and its scarcity make it a rather expensive food: minimum 4 to 5 € per kilo directly on the market in Brazil. Obviously a lot more when it comes to importing it ...

The acai superfruit a social phenomenon became vitamin

Thanks to its many nutritional properties , acai has first of all made itself a place of choice in the world of sport in Brazil . Acai berries are 4 times richer in antioxidants than pomegranate and 10 times more rich in cranberry berries. This fruit is also rich in omegas , fiber and minerals such as calcium , iron and magnesium . Capoeira, running and surfing fans were the first to see in him super powers to recover after the effort.

But its unsweetened and very particular taste (between red fruits and cocoa) as well as its very poor conservation (no more than 48 hours except frozen) pushed the Brazilians to adapt the acai to our uses. In Rio , Salvador and most other cities of Brazil, it is found in the form of acai bowl : small ice cream balls that are then mixed with other fruits to make a smoothie bowl .

If California surfers are so numerous to have imposed this emblematic food of Brazil in their way of life, acai is still very little known in other Latin American countries. And he lands gently in France ...

Thanks to Damien Binois, founder of the organic juices and sorbets brand at Acai Nossa, https://www.nossa-fruits.com/