The "male polish": the new beauty trend for men?

"Male polish" is a trend that has exploded thanks to Marc Jacobs . The American creator posted a picture of him on Instagram last March, where he proudly displayed on his nails ... a dark purple varnish. The phenomenon has become viral on social networks , especially with the hashtag #malepolish, which counts more than 1300 photos . Marc Jacobs, or the rockers Marilyn Manson and Jared Leto like dark colors, associated with their rather gothic style . But some boys do not hesitate to wear colors a little more fun, as with manicures spangled or metallized . Last year, Brad Pitt even sported a rainbow manicure .

The boom of men's beauty products

In addition to "male polish", the "metrosexual" tendency is growing. Men are increasingly taking care of their appearance and using products "traditionally" intended for women ... But today, masculine beauty is becoming more democratic and invades the shelves of shops, to the delight of these Gentlemen! Products for the care of the beard , facial creams or masks , there is something for everyone ...