Generalized in the late 2000s, the Fashion Week Man tends to become the highlight of a male fashion boom. The goal is simple: to allow men's ready-to-wear designers to present their collections serenely and distinctly, far from the tornado of women's fashion shows. A targeted approach therefore, which makes this week of testosterone fashion an event not devoid of specificities.

  • Authentic streetstyles

Exit the "fashion circus" surrounding the female parades: the guests of Fashion Week dressed man seem less to do instagrammer that to show their true style, the latter being generally composed of their own wardrobe and not of ready made by brands in exchange for more or less notorious visibility. A refreshing spontaneity that we would like to find in the traditional weeks of fashion.

Fashion week man

Credit: Vincenzo Grillo / Imaxtree

  • Eccentric collections

While women's ready-to-wear is becoming more and more pragmatic, the collections presented during Fashion Week man sometimes tend to fall into excessive eccentricity. Certainly, fashion is an applied art that should give free rein to creative expression but one really wonders what boy supposedly would wear Rick Owens's nude outfits or Sibling's boxing couture looks? A Zoolander effect in a way that, pushed to the extreme, discredits more than it serves the collections presented but which do not fail to give a good dose of lightness to an industry that (too) tends to take itself seriously .

Zoolander

  • Heterogeneous castings

While women's shows are often singled out for recruiting only young, slender , white models, those of Fashion Week Man seem more respectful of diversity, whether in terms of ethnic background, age or gender. One could see a 54-year-old model walking the podium for Public School or young women walking around in men's clothing like Burberry. A refusal to comply with the conformism of the luxury industry in short, whose directors castings of the parades "woman" should be a little more inspired.

Burberry fashion show

Credit: Samir Hussein / Getty

  • A relaxed atmosphere

All writers, journalists and buyers from all over the world will tell you this: Men's Fashion Week is cooler. And for good reason, many fewer parades are scheduled during this week allowing everyone to enjoy a show without thinking about the route or the delay it will have for the next. But above all, this more "light" calendar makes it easier to understand the trends driven by the creators. A happiness for those who often live very badly the marathon Fashion Week woman, each of them condensing a hundred parades.

Streetstyle fashion week man

Credit: Vincenzo Grillo / Imaxtree

  • Front rows incognito

When we look at the first ranks of the men's parades, one thing immediately jumps to our eyes: we do not recognize anybody. This "anonymisation" of the front row reminds us that the Fashion Weeks are primarily events reserved for fashion professionals and not a privileged social elite, ranging from Rihanna to Chiara Ferragni who succeeds, however, every year, to get the best seats women's parades.