The pomegranate, a secret of natural and ancestral beauty

Rather rare in our latitudes, the grenadier grows on the edge of the Mediterranean and the Near East, and gives a round fruit filled with juicy grains, with a slightly tangy flavor, pomegranate . The pomegranate has been cultivated since Antiquity, and from the Middle East to India this fruit is considered a natural secret of beauty. Because under its curves, it hides a list of impressive virtues. Japanese, American, Israeli, Indian, studies on it multiply: with green tea and grape, it would be among the top 3 of the most powerful antioxidants. In the pomegranate, nothing is to be thrown away. Skin and tannin (present in the bark and seeds) all has antioxidant virtues. On the health side, the researchers also found him anti-atherosclerosis, anti-cancer (in particular on skin cancer), healing, anti-inflammatory or antimicrobial.

A rejuvenating cocktail for the skin

All these qualities could not be left fallow by cosmetologists. But why have so many brands decided to surf the Grenadine wave? Because this fruit is very rich in active ingredients.
Regenerating. As explained by Evelyn Guérin of the Weleda laboratories (a brand that has been offering a pomegranate range since 2009), pomegranate extract acts on several levels: "Its revitalizing juice is rich in vitamin C, vitamin B, minerals and micronutrients. And especially the seeds make it possible to obtain an oil with regenerative properties for the skin. This is able to stimulate cell renewal and reduce pigment spots ".
Antioxidant. The cosmetic virtues of the pomegranate on the skin do not stop there. It is also an excellent antioxidant thanks to the presence of polyphenols and vitamin E.
Firming. Evelyne Guérin also points out "its great richness in mono and polyunsaturated fatty acids (linoleic, punicic, oleic and linoleic acid) with particularly advantageous moisturizing and softening properties as well as phytosterols, known to stimulate the synthesis of collagen".

The pomegranate, for what types of skins?

In a facial, the pomegranate is the ideal active in quarantine , when the functions of the dermis and the epidermis begin to run out of steam. From this age the cells need a boost to renew themselves as the skin gradually relaxes. It is an asset that can also be used as a preventive measure against the first signs of age . So from 30 years.

Discover our fruity selection of facials, serums, masks and contours of the eyes with the pomegranate.